Honda Motor Co., Ltd., or simply called Honda, is a Japanese engine manufacturer and engineering corporation. The company is perhaps most notable for its automobiles and motorcycles, but it also produces a long list of other products: trucks, scooters, robots, jets and jet engines, ATV, water craft, electrical generators, marine engines, lawn and garden equipment, and aeronautical and other mobile technologies. Honda's high-end line of cars are branded Acura in North America and China.
Thursday, May 31, 2007
‘Gil the Crab’ Pinches MySpace Users to Promote Cult Car
‘Gil the Crab’ Pinches MySpace Users to Promote Cult Car So, this is a much older article, but one for the keeping. I have trying to find a really good example of WOM marketing and the Honda Element integrated marketing campaign takes the cake.
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